Five Ways to Become A Desirable Author

By W. Terry Whalin @terrywhalin

While many people are publishing books (over 4,500 new books every day, including the self-published books), the competitive nature of this work is rarely discussed. Editors and agents get pitches and proposals from many different authors. What are some of the difference makers that every author can use to become a desirable author? 

As a writer and an editor, I’ve been in publishing for decades and met thousands of authors. Plus I’ve been studying publishing and interviewing hundreds of bestselling authors about how they practice their craft. In this article, I want to give you five characteristics which will make you a desirable author.

Be an Action Taker

Fear of failure and rejection may be holding you back on taking action and getting your writing into the market. Here’s the truth: every writer (including me) gets rejected and tries things that fail. In the face of such challenges, I continue taking action and encourage you to do it too. It’s been decades since I published a devotional in The Upper Room because I hadn’t tried it. Susan King encouraged me to submit. I followed their guidelines (key) and submitted four devotions. Three were rejected and one was accepted. On May 12th my devotion reached six million readers (follow this link to read it). Yes it up to 300 words but you have to send the right words. If you don’t pitch or submit then you can’t get published. Have to take action even if you fail. 

When you attend a writers’ conference like the Blue Ridge Mountains Christian Writers Conference and an editor or agent invites you to submit, take action and do it. You would be shocked at the few writers who actually follow through and send the requested material. Yes you risk rejection but taking action is the path to possibly getting published. And I would encourage you to follow-up even if the editor made the request weeks or months ago. This professional opened the door and you have an opportunity to march through it but have to take action. If you take action, then you increase your desirability to other professionals.

Be Connected to Your Readers

Writers dread this word—platform. Editors and agents are looking for authors who have a connection to their readers or audience. Desirable authors have a platform. I understand (from my own actions) that it will take work and effort for you to build these connections. Every writer begins with a limited number of connections but the greater your connections, the more you will become a desirable author to others. The sooner you start this process, the better. Here are some action ideas for you: Begin or grow your email list. Begin or grow a blog. Increase your connections on your LinkedIn account. Take these steps to get connected to your audience. 

Always Learning New Things

Desirable writers invest and attend writers’ conferences and are always learning something new. They try different types of writing and have learned to write a query letter or a book proposal. Then they submit their work with excellence. There are many different types of writing and I have a list in the first chapter of Jumpstart Your Publishing Dreams (follow this link to the sample).  

Continually Pitching

Desirable authors are always pitching something new. There is always something new to write like a magazine article that ties to your latest book or a guest blog post or a news release to the media or a pitch to a podcast. The list of possibilities is endless. Everything I publish begins with pitching someone. It’s a key part of the business no matter how much you have published. 

No one said the life of a writer would be simple or easy but it is filled with great opportunity. You can become a desirable author. Our writing changes lives and I know this fact because years ago a book changed my life.   

 

W. Terry Whalin, a writer and acquisitions editor lives in Colorado. A former magazine editor and former literary agent, Terry is an acquisitions editor at Morgan James Publishing. He has written more than 60 nonfiction books including Jumpstart Your Publishing Dreams and Billy Graham. Get Terry’s newest book, 10 Publishing Myths for only $10, free shipping and bonuses worth over $200. To help writers catch the attention of editors and agents, Terry wrote his bestselling Book Proposals That $ell, 21 Secrets To Speed Your Success. Check out his free Ebook, Platform Building Ideas for Every Author. His website is located at: www.terrywhalin.com. Connect with Terry on Twitter, Facebook and LinkedIn.

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1 Comment

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  1. Colleen Snyder says:

    That was only four!!