20 Ideas for a Blog Series

By Katy Kauffman, @KatyKauffman28 Fifty-two flavors of ice cream sound exciting. Fifty-two weeks of blog posts sound daunting. But don’t panic. Relieve some of the pressure of blogging weekly by incorporating series into your blogging calendar. When we write a series on our blogs, we have a plan that relieves anxiety and opens the floodgates […]

Five Ways to Fail at Social Media if You Want to Grow an Audience

By Bethany Jett, @betjett There is a huge difference between utilizing social media for pleasure and for growing an audience. It’s especially hard if you’re using it for both. Where do we draw the line? Why can’t we speak our minds about anything we want? How do we keep our friends and our readers interested […]

Should Writers Plan Holiday Social Media?

By DiAnn Mills, @DiAnnMills The holidays are fast approaching and writers are questioning if they should plan unique social media posts. The simple answer is Yes. This is a perfect time to connect with readers. They are excited about Halloween, Thanksgiving, Christmas, and New Year’s. Planning holiday social media is like frosting on a cake. […]

5 Tips to Brand Your Writing Style

By DiAnn Mills, @DiAnnMills Developing a writer’s brand can sound like scaling a cliff unless the writer has sound footing. Unfortunately if a writer fails to take distinct steps to establish a brand, the publishing industry will do the job themselves, and you might not like their choice. A professional writer seizes control of her […]

Don’t Make These 10 Basic Blogging Mistakes

by Edie Melson @EdieMelson Blogging can be a great way to build a platform and connect with our audience—if we do it right. Doing it wrong can often do more harm than good. Not having a focus for your blog.One of the first things beginners do is write posts about anything they’re interested in. They assume […]

How to use Manage Flitter to Build Twitter Followers

By DiAnn Mills @DiAnnMills Two years ago, my twitter followers hovered over 4,000+. In fact, my numbers were stuck, like a helicopter on autopilot. I entered a quest of how to find followers who were readers, in the publishing world, and experts in social media, marketing, and branding. In turn, I made a commitment to […]

Social Media: The Daunting Task

By Susan Neal @SusanNealYoga Have you ever had a task on your to do list for months, but lacked the motivation to tackle the intimidating job? For me, that task was social media. Oh, I had all my social media accounts set up. However, I did not regularly post. In fact, I could find every excuse […]

Social Media Strategies for the Weary

by Edie Melson @EdieMelson I know, I’m supposed to be the cheerleader of all things social media. But let’s get real here. Some days—some weeks—it just makes me tired. Usually it happens when certain situations arise: I haven’t had any meaningful conversations in a while. My updates seem to be going into a black hole […]