Classes

Grab Your Planner, Create a Marketing Plan

Class Description: Act I/II/III

Every bestselling author knows that you don’t wait until the day of your book’s release to start promoting it, and you don’t stop marketing your book after the official launch. Instead, you find creative and consistent ways to share about your book and its amazing content, and you use traditional holidays, wacky holidays, seasons, important anniversaries, national and international days of recognition, and evergreen events, to formulate your marketing plan. In this class, Michelle teaches how to effectively market your book before, during, and after its release using a calendar. (If you don’t have a planner for 2025, make sure you purchase one before this session.)