Classes

Building Your Platform

Act I/II

3 Sessions

The purpose of this workshop is to help new writers break down platform into specific marketing steps writers can take.

No matter where you are in your writing journey, marketing and platform are a necessary part of a writer’s job. But there are many parts of platform that are difficult to understand. For some, marketing is the last step for an author, and often neglected or ignored altogether. This continuing class breaks down platform into bite- sized chunks manageable for any author.

Michelle takes attendees through marketing from every form: social media, newsletters, email lists, etc. Each author will discover some next steps to do marketing on their writing projects. Authors won’t just do what they think they should do, but what they want to do to best bring exposure to their work that aligns with their passions and interests.