How to use Manage Flitter to Build Twitter Followers

By DiAnn Mills @DiAnnMills Two years ago, my twitter followers hovered over 4,000+. In fact, my numbers were stuck, like a helicopter on autopilot. I entered a quest of how to find followers who were readers, in the publishing world, and experts in social media, marketing, and branding. In turn, I made a commitment to […]

Social Media: The Daunting Task

By Susan Neal @SusanNealYoga Have you ever had a task on your to do list for months, but lacked the motivation to tackle the intimidating job? For me, that task was social media. Oh, I had all my social media accounts set up. However, I did not regularly post. In fact, I could find every excuse […]

Creating Graphics that Add the Wow Factor

By DiAnn Mills @DiAnnMills I know your dilemma in creating graphics. Your social media post is grammar correct. Vivid verbs and nouns entice the reader to continue on. Word count is according to the platform. The links are in place. But the graphic has you bewildered, confused, and paralyzed. Adobe Spark is my go-to site […]

Tips to Help You Fall Back in Love with Writing

by Edie Melson @EdieMelson Between deadlines, edits and rejections it’s easy to fall out of love with our writing. It can get so bad that we begin to dread sitting down at the keyboard. When that happens to me my mind begins to reprioritize my life. I can suddenly find a million things more important […]

Social Media Questions: What Is Klout & Why Do I Need It?

By Edie Melson @EdieMelson I’ve recently received a lot of questions about a relatively new social media tool, KLOUT. Despite what it may claim, its biggest value isn’t as a social media platform, but as a tool to measure our relevance in the digital world. First, let me assure you Klout is a legitimate tool, […]

Every Writer Needs A Street Team

By DiAnn Mills @DiAnnMills Today’s writer has many roads to travel in learning the craft, adjusting to changes in the publishing industry, and navigating social media. Every writer craves encouragement and support for the journey ahead. Why travel alone? A street team, sometimes referred to as a dream team, posse, gang, road crew, backstage team, […]

Announcing A Brand New Marketing Conference

Mountainside Marketing Conference: Equipping Authors to Scale the Peaks of Branding, Blogging, and Social Media

By Edie Melson and DiAnn Mills @EdieMelson @DiAnnMills We know embarking on a writing journey is an exciting and slightly terrifying endeavor. The trail ahead offers promise, but it will be filled with unexpected twists and turns. Learning the craft is critical—no shortcuts allowed—especially if writers want to succeed. Along with our goal for excellence, […]

What are Your Social Media Questions?

By DiAnn Mills @DiAnnMills and @EdieMelson A writer’s social media platform helps brand her in the publishing world. This post is to help you reach your writing and publishing goals through social media. Edie and I want to encourage you to establish and maintain your social media presence regularly. If you’ve taken our classes, you’ve […]

5 Ways to Partner with Bookstores

By DiAnn Mills @DiAnnMills We’ve successfully written a book and prepared it for publication. We’ve labored through edits and sometimes rewrites. We’re pleased with the cover. We’ve developed a marketing and promotion campaign that reflects our passion for the book. But sometimes what looks easy can be the most difficult. Our strategy looks grand on […]